Category: omni-channel retailing
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John Lewis “over the moon” about Christmas!
Well, you’re going to see this a million times before the man in the red robes makes his way down your chimney this year. Like it or not its up to you, and as with all good things that make friends and build loyalty it will equally develop enemies on the less sentimental side of…
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Argos Accelerated: The Digital Dilemma of an Invisible Assortment
Better late than never Argos, the seasoned survivor of the catalogue age, continues to catapult its perfect proposition for the omni-channel world from its pre-historic paper origins into the efficiencies of a digital dynamo The latest Argos incarnation discards not only the traditional catalogues encapsulated in plastic, its pens & pencils, its paper order…
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“Making the most of what Retailers’ have!”
After another turbulent week on the world’s stock markets and a refocus on the uncertain economic horizons ahead, purse strings are inevitably drawn ever more tightly around the already tied arms of retail bosses and managers. Restricted investment in the new, leaves the only other alternative – “to make the most of what retailers have…
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Microsoft Moves: New Windows on the Retail World
There are many rhymes and reasons why brands become retailers, and the buyout of Nokia by Microsoft and the rebranding of the phone hardware has given the software giant an interesting opportunity to develop a physical store presence. Former Nokia stores are being more than rebranded but developed afresh to deliver the Microsoft windows…
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VM&RD: “What’s the Future of Visual Merchandising?” Part 4
“What is the Future for Visual Merchandising?” – Part 4 An article by Tim Radley in India’s VM&RD Magazine Extracted from the article on “What is the Future for Visual Merchandising?” a first collaboration with VM&SD Magazine, India’s only magazine to focus on all aspects of retail design and visual merchandising in the context of branded shopping environment. …
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VM&RD: “What’s The Future of Visual Merchandising?” Part 3
“What is the Future for Visual Merchandising?” – Part 3 An article by Tim Radley in India’s VM&RD Magazine Extracted from the article on “What is the Future for Visual Merchandising?” a first collaboration with VM&SD Magazine, India’s only magazine to focus on all aspects of retail design and visual merchandising in the context of branded shopping environment. …
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Larger than Life: Simply Be a Physical Presence
The complex kaleidoscope of omnichannel continues to see the cross-fertilisation of both the online channel and physical high streets and shopping malls with insurgents from the other side of the digital wall. Whilst the most successful physical brands continue to maximise online and mobile opportunities a noteworthy entrant in the opposite direction has recently…
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