Retailers walking ‘the Tight rope of Trust’ in their quest for customer loyalty.

Retailers walking ‘the Tight rope of Trust’ in their quest for customer loyalty. Interesting to hear that Frasers, which has evolved out of the Sports Direct brand, is planning to launch a loyalty club and subscription. It hopes to emulate the likes of Amazon Prime. Amazon has an enviable stable of content and benefits that make the annual Prime membership of $100 or so good value, from low prices, huge-