Category: internationalisation
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Thank You India: A Refreshing Retail Tonic
Travel broadens the mind but also helps to focus it on what is most important and what can often be forgotten or neglected on our journey through the particularly frenzied and changing landscape of retail. I was fortunate enough recently to be invited to speak at the In-Store Asia 2015 event in Mumbai. What I…
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John Lewis Heathrow Store: Take a tour
John Lewis features heavily in the innovation accolades category, a pioneer in format development, developer of own brand and most noticeably in the omni-channel world at the vanguard of click and collect, next day delivery and a host of customer focused initiatives. It was then only a matter of travel time before the retailer…
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John Lewis Airport Ambassador: Pinterest Gallery
Flying the flag beyond its natural habitat John Lewis is set to convert customers worldwide in its quest to make the retail world a considerably smaller and coordinated one. Follow VM-unleashed! Ltd’s board Connect & Collect: John Lewis Airport Ambassador on Pinterest.
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Connect & Collect: John Lewis Airport Ambassador
The rebuilt terminal 2 at Heathrow airport has many benefits beyond the bright new environment, faster check-in, streamlined security processes and state of the art facilities. New and refreshed formats abound in both food and retail, and amongst the dazzling displays and illuminated logos one brand shines brightly for the first time in the airport…
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Atlantic Migration: American Eagle Pinterest
Whether American Eagle has found its natural habitat, or becomes just another vagrant visitor to our shores blown off course by the winds of international optimism remains to be seen, but its addition to the retail regulars adds another touch of international interest to the vibrant UK clothing market. Follow VM-unleashed! Ltd’s board Atlantic…
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American Eagle lands in the UK: Take a Tour
Travellers to US malls will be fully familiar with American Eagle as the “Man on the Streets” call to casual clothing. Affordable and accessible in contrast to some of its more narcissistic neighbours it has built up a loyal following with its classic collection of denim, hoodies, sweats and T’s.
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Atlantic Migration: American Eagle Nestles Down for the Winter
Travellers to US malls will be fully familiar with American Eagle as the “Man on the Streets” call to casual clothing. Affordable and accessible in contrast to some of its more narcissistic neighbours it has built up a loyal following with its classic collection of denim, hoodies, sweats and T’s. A mass migration has…
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See how the Ale House Rocks: Hip-hopping impulse shopping
Ale-Hop literally bursts with colour and creativity. Never have so many of so few made such a visual impact as in the explosion of excitement that literally fills every wall with Wow! Each proposition is powerful and bold, proof that underneath the apparent anarchy a slide rule strategy is applied option by option, colour…
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Ale House Rocks: Hip-hopping impulse shopping
Famous for its half-in half-out life-size plastic cows, catching by surprise the passer-by, herding them helplessly into the green pastures of impulse grazing, the power of Ale-Hop lays in its meticulously constructed category assortment. No hollow gesture, Ale-Hop literally bursts with colour and creativity. Never have so many of so few made such a…
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