Category: retail brand heritage
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My exciting collaboration with the London College of Fashion
in assortment structure planning, branding & visual communication, customer experience, customer service, customer-engagement, disruptive retail, fashion accessories, footwear, jewellery, ladies fashion, location strategy, meaning in the retail madness, menswear, new retail, omni-channel retailing, pop-up stores, recycling, renting, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, space management, space planning, store experience, store layout, store theatre, sustainability, telling product stories, visual merchandising, windowsPleased to announce that I’m working with the London College of Fashion this Autumn, as part of their Collaborative Challenge Industry Partner Programme. The fashion industry is more exciting and dynamic than ever. Students entering this world, across a wide range of disciplines, now need to be fully prepared and be able to collaborate and…
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Are we finally going to see sustainability transparency in fashion retailing?
in branding & visual communication, fashion accessories, footwear, ladies fashion, meaning in the retail madness, menswear, new retail, omni-channel retailing, product suppliers, recycling, renting, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, sustainability, telling product stories, value retailingAre we finally going to see sustainability transparency in fashion retailing? Retail Week has just reported that ASOS, Boohoo and Asda george are to be investigated by the CMA, into their misleading sustainability claims. Will we get to the truth behind Greenwashing? Firstly, i have no pre-defined view or vested interest in any of these retailers being cleared…
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There’s much more to successful store concepts than interior design!
in assortment structure planning, branding & visual communication, customer experience, customer service, customer-engagement, disruptive retail, high street planning, in-store services, location strategy, meaning in the retail madness, new retail, omni-channel retailing, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, retail-regeneration, space management, space planning, store experience, store layout, store operations, store theatre, town centre planning, visual merchandisingAre you are planning your new ‘Shop of the Future?’ Will it be more creative, more beautiful, more engaging and more exciting than ever? Well that will largely depend on whether it will be integrated and woven, more than ever, into the strategic and operational fabric of your modern retail business. The fact is there’s…
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What are retail’s 6 ‘Astute Strategies‘
in accessories, analytics, assortment structure planning, branding & visual communication, customer experience, customer service, customer-engagement, disruptive retail, ethical retailing, fashion accessories, fast fashion, food & drink, footwear, health & beauty, high street planning, home, impulse retailing, in-store services, internationalisation, jewellery, kids fashion, ladies fashion, leisure & sport, location strategy, luxury, meaning in the retail madness, menswear, multi-category, new retail, omni-channel retailing, packaging, personalisation, pop-up stores, pre-loved, preorder, product suppliers, pureplay, re-sell, recycling, renting, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, retail-regeneration, sales promotions & events, secondhand, shop of the future, social savvy, space management, space planning, store experience, store operations, store operations audits, store operations compliance, store theatre, supply-chains, sustainability, technology & electrical, town centre planning, value retailing, visual merchandising, visual merchandising operations, vm compliance, vm operationsCreating a balanced organisation, flexible process flows, and a culture for change will benefit you little, unless you channel these attributes correctly into the brightest opportunities. Every retailer will have different opportunities that will depend on the product and service sectors that they inhabit, the markets in which they operate, their level of ambition and…
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Toms “One-for-One” Love: Fashionable Philanthropy
in accessories, assortment structure planning, branding & visual communication, customer service, customer-engagement, disruptive retail, ethical retailing, fashion accessories, footwear, internationalisation, omni-channel retailing, personalisation, Pinterest Gallery, retail, retail brand heritage, retail strategy, sales promotions & events, social savvy, sustainability, visual merchandisingInvention may be born from necessity but inspiration and originality comes from the addition of a commercial heart. In the rarefied atmosphere of true originality there are few names to pollute the pure air of brands such as Toms selling products to improve the world with every purchase. Its new stores are not only presenting…
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Changing Habitat: Survival of the Stylish
in assortment structure planning, brave-words, customer experience, home, in-store services, omni-channel retailing, packaging, Pinterest Gallery, product suppliers, retail, retail brand heritage, retail strategy, space planning, store experience, store layout, store operations, store theatre, visual merchandisingSince 1964 Habitat has been adorning the houses and apartments of design-minded Europeans consistently stylish in an ever changing world of taste whilst weathering its own personal storms as it passed from its visionary founder Sir Terence Conran through several corporate reincarnations until settling recently in the Sainsbury’s stable. And so to Nine Elms in…
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Lush Pastures New: More than Merely Cosmetic
in assortment structure planning, branding & visual communication, customer experience, customer service, customer-engagement, health & beauty, impulse retailing, in-store services, packaging, personalisation, Pinterest Gallery, retail, retail brand heritage, retail strategy, sales promotions & events, social savvy, space management, space planning, store experience, store layout, store operations, store theatre, sustainability, telling product stories, visual merchandising, windowsSimply as a concept Lush began its life as one of the most innovative and exciting brands ever conceived. In a world of copycats and unsubtle insurgents it’s easy to forget that the idea of tasty toiletries dressed up as fresh fayre, chalk-boards championing cosmetic concoctions and bath-bombs transforming every aquatic adventure all came first…
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Apple Digital Garden: A Natural Evolution
in branding & visual communication, customer experience, customer service, customer-engagement, disruptive retail, in-store services, internationalisation, leisure & sport, location strategy, omni-channel retailing, packaging, personalisation, Pinterest Gallery, product suppliers, retail, retail brand heritage, retail strategy, sales promotions & events, shop of the future, social savvy, space management, space planning, store experience, store layout, store operations, store theatre, technology & electrical, telling product stories, visual merchandising, windowsIt is a fair claim to say that Apple revolutionised retail just as it had with entertainment, work and communications channels before. This visionary business realised that the value of theatre and physical interaction was at the core of the retail experience; and that immediate sales were only a secondary objective for directly owned stores…
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Centrifugal Celebration: Dyson’s Hair-Raising Experience
in branding & visual communication, customer experience, customer service, customer-engagement, disruptive retail, internationalisation, location strategy, packaging, Pinterest Gallery, product suppliers, retail, retail brand heritage, retail strategy, shop of the future, space planning, store experience, store layout, store theatre, technology & electrical, telling product stories, visual merchandising, windowsTo call the new Dyson experience on Oxford Street a museum would be to relegate its content to the realms on history whereas this celebration of centrifugal forces is a testament to the extraordinary inventions of the future. This world-renowned company has of course cut its technological teeth on sucking seamlessly and extraordinarily efficiently every…
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Fossilisation: A Personal Investment
in accessories, assortment structure planning, branding & visual communication, customer experience, customer service, customer-engagement, fashion accessories, impulse retailing, internationalisation, jewellery, luxury, packaging, personalisation, Pinterest Gallery, retail, retail brand heritage, retail strategy, space planning, store experience, store layout, store theatre, town centre planning, visual merchandisingFar from remaining in the history of time, Fossil’s latest incarnation inhabits the modern world of customisation and personalisation, with new products, new services and a whole new store with a clear focus on the “his” & “hers.” An investment in individual identity. Most noticeable in the latest concept is the introduction of the “Personalisation…
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