Category: meaning in the retail madness
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Retail Strategies: Defining a ‘Customer Focused Retail Proposition’
What we can learn: “The beauty of a new business is that the vision is everything. The horror of old businesses is that everything is visible!”
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We can not rely on lower inflation to bring our customers back.
Let us hope that the predictions of lower inflation and reduced interest rates have become a reality by the time you read this post. The omens are good. In the traditional cycle of things our customers regularly go through times of financial hardship and relative freedom to spend. It is just a matter of managing…
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So, ‘clothing rental’ is only commercially viable for expensive outfits worn on posh occasions? Think again!
in assortment structure planning, disruptive retail, ethical retailing, fashion accessories, fast fashion, footwear, ladies fashion, meaning in the retail madness, new retail, pre-loved, preorder, re-sell, recycling, renting, retail, retail businesses, retail management, retail organisations, retail strategy, secondhand, sustainabilitySo, ‘clothing rental’ is only commercially viable for expensive outfits worn at posh occasions? Think again! To make clothing rental work it must be a commercial success for both the retailer and the customer. If either party loses out, then the business model will simply not work. With that in mind, perhaps you’ve been under…
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Swoperz: The new kid in pre-loved children’s fashion comes of age.
in accessories, disruptive retail, ethical retailing, fashion accessories, fast fashion, footwear, kids fashion, meaning in the retail madness, new retail, pre-loved, re-sell, recycling, renting, retail, retail businesses, retail management, retail organisations, retail strategy, secondhand, sustainabilityLet me introduce you to Swoperz, if you aren’t already familiar with this innovative app that allows children to swap their clothes. As with all the best brands it has a very simple proposition that is born from observing a need. But as with exceptional brands it also ticks many wider boxes, that make Swoperz…
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The rental generation swapping their investment in products for the ownership of their occasions?
Clothing rental in particular has always been linked to occasions. Brands such as Moss Bros just about cornered the market for formal menswear and weddings. A niche market indeed. So, unless marriages are significantly on the increase, it seems logical to assume that the rapid growth in fashion rental must be linked to a shift…
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Why Sook still inspires a new generation of omnichannel retailers?
in branding & visual communication, brave-words, customer experience, disruptive retail, high street planning, location strategy, meaning in the retail madness, new retail, omni-channel retailing, pop-up stores, pureplay, retail, retail businesses, retail management, retail organisations, retail strategy, retail-regeneration, shop of the future, store experience, town centre planningIt is now a month or so since the sad news that Sook, the one-stop pop-up shop provider, announced it was closing. And whilst there have been many new players and initiatives in the pop-up market over recent times, from traditional property agents looking at flexible and short-term leases through to markets and trader communities…
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How quickly is your business able to act and to change?
As we all know retailing is a very dynamic beast. And the rate of change just keeps accelerating with new operating models, technologies, assortment supply chains, and voracious customer appetites showing no sign of slowing down. Be honest. How well are you able to react and change to customer demands and the retail markets around…
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Why we should all be talking ‘Best-seller materials’ and not ‘Best-seller products?’
in assortment structure planning, disruptive retail, ethical retailing, fashion accessories, fast fashion, footwear, ladies fashion, luxury, meaning in the retail madness, menswear, new retail, pre-loved, preorder, product suppliers, re-sell, recycling, retail, retail businesses, retail strategy, secondhand, supply-chains, sustainabilityI was asked yesterday what circular fashion production and RFID tagging had to do with better ‘best-seller’ product selection, less worst sellers, and therefore less waste and all the sustainable benefits of that. The answer is nothing. RFID is an identification and data tool. The skill of designers & buyers, supported by predictive analytics, is…
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