VM Selling Toolkit Archives

Discover a ‘Five-Star Christmas: “Meaning in the Retail Madness”

“An excellent read *****” “Valuable reference for anyone in retail *****” “This book is more relevant now than ever! *****” ‘Meaning in the Retail Madness’ explains how touchpoints have replaced channels, how linear supply chains will become circular, why assortments are increasingly virtual, how physical is turning to local, and why products and shops are not necessarily made for each other anymore. It supplies a blueprint for retail’s new ‘agile-

Exclusive Interview with Tim Radley: Visual merchandising & shop design

Join Tim Radley, international retail specialist, and founder of VM-Unleashed, as he chats with Louise Lally about the future of visual merchandising, and the changing world of physical shop spaces for both large brands and small independent retailing. Please click on the image link below… In this interview Tim explains important areas that all retailers should consider when planning their shops, from the floor layout and space allocation, to grouping-

The 6 Best Retail Strategies for 2022: No.6 Retail People Strategies

People: The shopkeepers of today Select any retail business, and you are most likely to discover a culture of colleague collaboration, trust and respect. However, retail has a chequered history of human resource management and interpersonal approaches, to say the least. Even in the best run businesses today there is still plenty of scope for further innovation and disruption to the traditional personnel models. Overall, there is a growing appreciation-

The 6 Best Retail Strategies for 2022: No.4 Physical Shop Strategies

Physical shops: Places in our hearts & minds COVID was supposed to be the death knoll for physical shops. It was of course immensely damaging and resulted in many shops closing and businesses folding. Customers naturally migrated to digital channels, some permanently and others temporarily. Despite the whole channel being closed, the physical shop, in its best incarnations has already continued to bounce back. Despite everything, it is still the-

The Land of Creativity: The Future for Visual Merchandising

The Promised Land of Creativity: The Future for Visual Merchandising There’s always much talk about the future of visual merchandising but surprisingly little about the evolution of the role of the visual merchandiser. It’s almost as though beautiful stores happen by magic. And that misconception is certainly one that still holds back the VM profession, its recognition and rewards. However, all markets and individual retailers are on a retail journey.-

VM Trends: Tim Radley in Discussion – Retail Design Expo’17

VM Trends: “An End to ‘Easy’ Visual Merchandising!” Tim Radley, CEO of VM-Unleashed! will be in discussion at the Retail Design Expo 2017 Please come, listen and join in on Monday 8th May, 12pm. May 8-9, 2017, London Olympia. Tim Radley is the founder of retail specialist consultancy VM-Unleashed! His expertise comes from 25 years of working with, and helping, a wide variety of UK and international businesses with their retail performance, store experience-

When will head office let me get on with my job?

Store Managers headache no.03 When will head office let me get on with my job? Instant messaging, store operations and the blessing and curse of constant communication For many retailers with multiple outlets, and any retailer with a wide store geography, international portfolio and a combination of direct and franchise operations, direct communication tools accessible via in-store tablets and mobile phones are a blessing of the highest order. These-

“10 ways to make more money from stores! No.1 Rules….”

It was Les Wexner founder of the Limited group, a man responsible for the success of some of the most iconic of fashion retailers from Victoria’s Secret to Express, from Abercrombie & Fitch to Bath & Body Works and quite possibly the first retail guru, who said that “retail is detail” He was right and anyone in retail doesn’t need to be a modern day guru to know that. That-

“What on earth is happening in my stores?!”

“How can I actually know for certain what is happening in my stores and what my customers are doing, and so ultimately know what to do to improve their experience and my commerciality?” It is still a widespread scenario that head office retail functions do not know what is happening hour after hour, day after day, inside their stores. The situation is symptomatic of the gap that still exists-

“The Wonder of Workshops!”

For maximum benefit ensure the retail workshops you receive are… 1. Personalised through pre-visits and discussions 2. Relevant through individual research by experts 3. Interactive between presenter and audience and within the audience itself 4. Concluded with feedback, recommendations and priority action plans Many of us will remember the “wonder of workshops” in our corporate adolescence. In days gone by we were summoned to presentation rooms and talked-