Category: vm compliance
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The Land of Creativity: The Future for Visual Merchandising
The Promised Land of Creativity: The Future for Visual Merchandising There’s always much talk about the future of visual merchandising but surprisingly little about the evolution of the role of the visual merchandiser. It’s almost as though beautiful stores happen by magic. And that misconception is certainly one that still holds back the VM profession,…
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Future of Visual Merchandising: Tim Radley- Retail Design Expo
Tim Radley, Speaking at The Retail Design Expo You don’t need me to alert you to the fact that retail is in very unchartered territory at the moment as a combination of e-commerce & social media, expensive store portfolios, business rate adjustments and the customer’s changing behaviour towards almost everything from loyalty, possessions, experiences…
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The Future of Visual Merchandising…Creative or Operational?
In the midst of answering client questions, and preparing for a couple of presentations in the near future, at the VM & Display Show and Retail Design Expo (well worth putting in your diaries) I am reminded yet again that “What is the future of VM?” is without doubt the most common question I…
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The 9th Joy of a Retail Spring: Delivering a VMToolkit to Control Stores
Every retailer is different, and in most cases every store is different, from the obvious variations of culture and taste in an international portfolio, the clear operational issues between directly owned stores and wholesale partners, to the more subtle challenges of different store manager personalities and store personnel attitudes. All this requires retailers to create…
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2nd Joy of a Retail Spring – What do my store staff really do?
As retail stores become more remote from the head office of the business, through more diverse and dispersed portfolios, it becomes more and more difficult to know what operations the store teams are performing, how frequently they are performing them, and to what standards. This understanding is ironically more important than ever as stores serve and…
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When will head office let me get on with my job?
Store Managers headache no.03 When will head office let me get on with my job? Instant messaging, store operations and the blessing and curse of constant communication For many retailers with multiple outlets, and any retailer with a wide store geography, international portfolio and a combination of direct and franchise operations, direct communication tools…
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10 ways to make more money from stores: No.1 ‘Rules & Conquer!’
It was Les Wexner founder of the Limited group, a man responsible for the success of some of the most iconic of fashion retailers from Victoria’s Secret to Express, from Abercrombie & Fitch to Bath & Body Works and quite possibly the first retail guru, who said that “retail is detail” He was right and…
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Why can’t head office communicate to stores in a coordinated way?
“Headaches of a Store Manager…No2” Why can’t head office communicate to stores in one coordinated way? An inbox audit of any store manager’s email system will reveal instantly how well, or not, communication to stores is organised, channelled, filtered and prioritised. Common headaches apart from sheer volume of messages are repeated messages from different…
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“What on earth is happening in my stores?!”
“How can I actually know for certain what is happening in my stores and what my customers are doing, and so ultimately know what to do to improve their experience and my commerciality?” It is still a widespread scenario that head office retail functions do not know what is happening hour after hour, day…
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