Category: retail organisations
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The 6 Best Retail Strategies: No.1 Touchpoint & Location Strategies
Touchpoints: ‘Taking it to the customer’ The relationship is shifting from distinctive channels to a continuously changing number of touchpoints. These touchpoints cut across digital and physical channels. They are used by the customer as they please, often with little predictability. Speaking of channels is irrelevant. It is one brand delivering retail services to a…
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Building a Retail Organisation for the 21st Century: The Retail Business Funnel
A Complex ‘House of Cards’ ‘The journey to being a modern retail organisation’ will take us on a path through brand propositions, organisational structures, process flows, functional teams, support teams, innovations teams, and external collaborators, all bound together within a dynamic business model which is digital-first. We need to bring together the stability of the…
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Max&Co: Fashionably Good Company
Stylish and socially sophisticated Max&Co still packs a huge punch of personality into every meticulously planned meter of its store experience. A warm welcome from manicured mannequins with lipstick, lashes and a coy curiosity immediately alerts any casual customer that this lady of the more fashionable lanes offers a lifestyle proposition both feminine, fashionable and…
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Larger than Life: Simply Be a Physical Presence
in assortment structure planning, branding & visual communication, customer service, customer-engagement, fast fashion, footwear, health & beauty, high street planning, ladies fashion, menswear, multi-category, Pinterest Gallery, retail, retail businesses, retail organisations, retail strategy, store layout, store operations, value retailing, visual merchandisingWhilst the most successful physical brands continue to maximise online and mobile opportunities a noteworthy entrant in the opposite direction has recently opened on Oxford Street in London, announcing its serious intent to compete across all channels. Simple Be’s proposition is not just as a highly successful catalogue and online apparel operator but also as…
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