Category: retail brand heritage
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Celebrating the healthcare sector. From ‘Good People’ into ‘Great Retailers’
in brave-words, customer experience, customer service, customer-engagement, disruptive retail, ethical retailing, food & drink, health & beauty, meaning in the retail madness, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, store experience, sustainabilityThe healthcare sector is indeed perfectly, and tantalisingly, positioned to satisfy the growing customer desire for products that improve physical and mental wellbeing, as well as bringing ‘meaning and integrity’ into the retail experience itself. So, it is my pleasure to be collaborating with Target Publishing Ltd on a regular new column for Health Food Business that…
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The Age of the Retail Creatives is upon us. “12 questions that will shape your visual merchandising career!”
in branding & visual communication, customer experience, customer service, customer-engagement, disruptive retail, fast fashion, ladies fashion, luxury, meaning in the retail madness, menswear, new retail, omni-channel retailing, personalisation, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, sales promotions & events, space management, space planning, store experience, store layout, store operations, store theatre, telling product stories, visual merchandising, visual merchandising operations, vm compliance, vm operations, VM Selling Toolkit, windowsIt will be my great pleasure to speak at the International Display Conference this week. The 2-day event in Dublin, promises to bring together some of the brightest lights in the visual merchandising industry from all corners of the world. My subject?“12 questions that will shape your visual merchandising career!” I have been presenting on…
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John Lewis: ‘Out-of-sight, out-of-mind!’
in branding & visual communication, customer service, high street planning, home, in-store services, location strategy, meaning in the retail madness, multi-category, omni-channel retailing, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, store experience, town centre planningJohn Lewis: ‘Out-of-sight, out-of-mind!’ Tunbridge Wells, or to be correct Royal Tunbridge Wells, is John Lewis heartland. If you were designing the perfect town for the values and qualities of the brand, the lifestyle, the demographic, the income levels, then you would create Tunbridge Wells. Tunbridge Wells had a John Lewis shop. We had a…
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The ‘Passion Supply Chain’ delivering customer engagement and commercial success.
in branding & visual communication, brave-words, customer experience, customer service, customer-engagement, meaning in the retail madness, personalisation, product suppliers, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, store experience, store theatre, supply-chains, telling product storiesThe fundamental purpose of any retailer is to bring together a physical customer and a physical product, irrespective of whether the sale is made in a physical shop or online. A successful supply chain is therefore a pre-requisite for any retail business. However, managing the ‘beast’ of the supply chain to ensure customers and their…
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What makes a customer love a retailer? It is about keeping your promises!
Retail Week has published its annual list of the most-loved retailers in the UK. Interestingly if you are looking for big picture trends relating to product sectors, or types of retailers, you will struggle to discover any conclusive findings. Understandably retailers that deliver low prices are very well represented in the cost-of-living climate, but by…
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Why Independent Retailers need to be Less Independent!
in branding & visual communication, customer experience, customer service, customer-engagement, health & beauty, high street planning, location strategy, meaning in the retail madness, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, retail-regeneration, store experience, sustainabilityIt was my great pleasure to be the guest of Health Stores Ireland, at their “Putting Our Best Foot Forward” gathering, in Shannon last weekend. The health store sector is perfectly placed to grow and flourish in a world where consumers are increasingly looking to be more proactive in their health, wellbeing, fitness, and mindfulness.…
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Why Independent Retailers should naturally make the best social media influencers!
in branding & visual communication, brave-words, customer experience, customer service, customer-engagement, food & drink, high street planning, location strategy, meaning in the retail madness, personalisation, retail, retail brand heritage, retail businesses, retail management, retail strategy, retail-regeneration, store experience, store theatre, telling product stories, town centre planningHave you ever wondered why shopping on a good local high street takes so long? Well, there may be negatives such as finding somewhere to park, particularly if its popular, but once in situ it is largely down to becoming immersed in the whole shopping experience. You discover new and unusual products that require further…
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Retail winners combine ’New Thinking & Processes’ with ‘Old Values & Channels.’
in branding & visual communication, customer experience, customer service, high street planning, location strategy, meaning in the retail madness, new retail, omni-channel retailing, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, retail-regeneration, store experience, store theatre, town centre planningMy own Top 5 predictions for the year ahead… 1. The ‘Pureplay bubble’ will continue to burst. 2. Physical retail, in one form or another, will almost always be essential. 3. The convenience and reliability of Click & Collect will become even more widespread as a game-changer. 4. Traditional retailers will continue to decisively get…
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How ‘Passion Supply Chains’ enable Local Independent Retailers to compete commercially and win!
in assortment structure planning, customer experience, customer service, customer-engagement, disruptive retail, food & drink, health & beauty, meaning in the retail madness, new retail, packaging, product suppliers, retail brand heritage, retail businesses, retail management, retail organisations, space planning, store experience, store operations, supply-chains, sustainability, telling product storiesI’m often asked how small independent retailers can compete against the scale efficiencies and operational expertise of larger chains. There are in fact, many ways, but always my first answer is about being authentic, about generating a unique passion. That ‘passion’ must be genuine. It needs to be engaging and infectious. And that can only…
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What can ‘we hardened retail professionals’ learn from the students at the London College of Fashion?
in branding & visual communication, customer experience, disruptive retail, fashion accessories, footwear, kids fashion, ladies fashion, luxury, meaning in the retail madness, menswear, new retail, omni-channel retailing, pop-up stores, product suppliers, recycling, renting, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, store experience, store theatre, sustainability, telling product storiesMy collaborative project with the London College of Fashion has come to an end, for this year at least. Sad to say goodbye for now, but what an amazing and rewarding experience for everyone. The student’s final presentations were professional and polished. I can honestly say that I have sat through far worse presentations from…
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