Category: health & beauty
-
Hema Global: New Blood in New Street
in accessories, assortment structure planning, customer experience, disruptive retail, fashion accessories, health & beauty, impulse retailing, internationalisation, jewellery, leisure & sport, location strategy, multi-category, packaging, retail, retail strategy, space management, space planning, store experience, store layout, value retailing, visual merchandisingFor a retailer with a long heritage Hema packs a powerful contemporary punch as it speeds into the newly refurbished New Street Station in Birmingham. On the fast track to becoming a global brand Hema now has 5 UK stores, with 3 of these in high traffic transport hubs including Stansted airport. In the same…
-
Kiehl’s University: Skeletons Alive and Kicking
in branding & visual communication, customer experience, customer service, customer-engagement, health & beauty, in-store services, internationalisation, packaging, personalisation, Pinterest Gallery, retail, retail brand heritage, retail strategy, sales promotions & events, store experience, store layout, store theatre, telling product stories, visual merchandisingSwimming against the trend tide of sterile store environments of purity and prepared perfection Kiehl’s comes out all glamour guns blazing in a dynamic and inspiring store concept in the pulsing heart of Chicago’s Michigan Avenue. Never a brand for understatement Kiehl’s has however largely adhered to the established etiquette of sterility with its personality…
-
Deadly Seduction: Oiling the Sabon Wheels of Success
in customer experience, customer service, customer-engagement, health & beauty, in-store services, internationalisation, luxury, packaging, personalisation, Pinterest Gallery, retail, retail businesses, retail management, retail strategy, space planning, store experience, store layout, store theatre, visual merchandisingBringing your product to life, particularly when its inspiration lays literally in the world’s deadest sea, is an essential for oiling the wheels of success of any toiletries retailer, and entering any Sabon store is certainly an assault on the senses. With truly international inspiration two Israeli brothers combined Aboriginal ingredients and processes with the…
-
Larger than Life: Simply Be a Physical Presence
in assortment structure planning, branding & visual communication, customer service, customer-engagement, fast fashion, footwear, health & beauty, high street planning, ladies fashion, menswear, multi-category, Pinterest Gallery, retail, retail businesses, retail organisations, retail strategy, store layout, store operations, value retailing, visual merchandisingWhilst the most successful physical brands continue to maximise online and mobile opportunities a noteworthy entrant in the opposite direction has recently opened on Oxford Street in London, announcing its serious intent to compete across all channels. Simple Be’s proposition is not just as a highly successful catalogue and online apparel operator but also as…
-
Ale House Rocks: Hip-hopping impulse shopping
in accessories, assortment structure planning, branding & visual communication, customer experience, customer-engagement, fashion accessories, food & drink, health & beauty, home, impulse retailing, internationalisation, jewellery, kids fashion, multi-category, packaging, personalisation, Pinterest Gallery, retail, retail management, retail strategy, sales promotions & events, space management, space planning, store experience, store layout, store operations, store theatre, telling product stories, visual merchandisingFamous for its half-in half-out life-size plastic cows, catching by surprise the passer-by, herding them helplessly into the green pastures of impulse grazing, the power of Ale-Hop lays in its meticulously constructed category assortment. See the image board: Click below: RetailMeaning Pinterest: An inspirational showcase of brand new, retro, and vintage shop designs, visual displays &…
-
Cosmetic Changes: Original Icon Just Too Good to Eat
in assortment structure planning, branding & visual communication, customer experience, customer service, ethical retailing, health & beauty, impulse retailing, in-store services, packaging, personalisation, Pinterest Gallery, retail, retail brand heritage, retail businesses, retail strategy, sales promotions & events, store experience, store theatre, visual merchandisingBeauty may be skin deep but originality knows no bounds. If you think you know Lush then take another look. Firstly take a novel idea, then create beautiful and sensual soaps, toiletries and cosmetic combinations, mould them into the most exquisite and unusual shapes and colours, and present them in the most scrumptious delicatessen imaginable…
-
Lush: Creating Communities and always in Conversation
Lush: Creating Communities and always in Conversation Even those customers who would never consider crossing the threshold of a Lush store, never mind investing in a bath-bomb or a slice of specialist soap, are charmed and engaged by the customer experience they find. I’ve accompanied many clients and colleagues to stores and what astounds them…
-
Le Labo: Scenting an Opportunity
Le Labo is one cool, expensive perfumery retailer. Its origins are in France – hence “The Lab” – and it draws its inspiration from the halcyon days of perfumeries of the 19th & early 20th centuries. However Le Labo is not just about exquisite scents & smells but is very cleverly put together. As…
-
Lush for Life: Believing in the Body & Soul of Beauty
It’s not often that the atmosphere in a store is so real and tangible you can almost touch it and taste it. And whilst the assortment on offer may look good enough to eat in Lush, it is the experience which is something to die for and not a misguided mouthful of soap-suds. Complete…
-
Lush Pastures New: More than Merely Cosmetic
Simply as a concept Lush began its life as one of the most innovative and exciting brands ever conceived. In a world of copycats and unsubtle insurgents it’s easy to forget that the idea of tasty toiletries dressed up as fresh fayre, chalk-boards championing cosmetic concoctions and bath-bombs transforming every aquatic adventure all came first…
Stay in touch with our…
’52 Steps to the Perfect Shop!’
weekly newsletter
For everyone looking to improve their physical shops,
or even thinking of opening their first pop-up or permanent shop,
we have written the ’52 Steps to the Perfect Shop!’ weekly newsletter, delivered direct to your inbox.
You too can have ‘The Perfect Shop’ by this time next year!