Category: retail businesses
-
When ‘thoughtful’ becomes ‘thoughtless!’ – The Damning Data behind our Merry Christmas.
in analytics, disruptive retail, ethical retailing, fashion accessories, fast fashion, health & beauty, jewellery, ladies fashion, meaning in the retail madness, packaging, pre-loved, recycling, retail, retail businesses, retail management, secondhand, store operations, supply-chains, sustainabilityBritish shoppers are expected to send back £1.5bn worth of Christmas gifts this year, according to new research by Manhattan Associates. These are not the presents bought or the presents kept, this is the eye-watering figure of the presents that nobody wants. And the data just keeps on giving… As per usual the editorials focus…
-
More Lush. More fun than ever!
in assortment structure planning, branding & visual communication, customer experience, customer service, customer-engagement, health & beauty, impulse retailing, in-store services, packaging, Pinterest Gallery, retail, retail businesses, retail management, retail strategy, shop of the future, space management, space planning, store experience, store layout, store theatre, telling product stories, visual merchandisingUntil last week my favourite and most fun shop experience would have been the Lush shop on Oxford Street. It isn’t anymore. It’s the new Lush shop on Longacre in Covent Garden! The new concept takes everything that has always been so special about the Oxford Street experience and has wrapped it up in a…
-
Søstrene Grene: Sisters delightfully doing it for themselves!
in accessories, assortment structure planning, branding & visual communication, customer experience, customer-engagement, fashion accessories, health & beauty, home, impulse retailing, internationalisation, jewellery, multi-category, new retail, packaging, Pinterest Gallery, retail, retail brand heritage, retail businesses, retail strategy, sales promotions & events, space management, space planning, store experience, store layout, store operations, store theatre, sustainability, telling product stories, value retailing, visual merchandising, visual merchandising operationsSøstrene Grene simply means the Grene sisters, in Danish. However, when it comes to this wonderful retailer of everything from spices to pencils, candles to cardigans, that is the only thing which is simple or ordinary. As they say, this is a delightfully different store! The brand paints a picture of two sisters, Anna &…
-
How can a truly sustainable brand embrace the concept of growth?
As with all things sustainable the answer is often complex and multi-layered. This question is no exception. Just like many consumers I’ve sifted through all the general data and detailed product specifications to try to work out how sustainable a brand, or a individual item actually is. How much damage am I doing to the…
-
Body Shop: Seeking a change in fortune for this rough-cut diamond
in branding & visual communication, brave-words, customer experience, customer service, customer-engagement, disruptive retail, ethical retailing, health & beauty, impulse retailing, in-store services, packaging, product suppliers, recycling, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, store theatre, sustainability, telling product storiesWhere do you begin with the story of Body Shop. So many twists and turns, and so many lessons. Anyone who remembers the 1980s and 1990s experienced a totally new retail concept. Body Shop was way ahead of its time in the world of conscientious cosmetics and toiletries. It was primarily a producer, ensuring that…
-
Swimming with the current: Gymshark’s coffee conversations
As you may already be aware I am a huge fan of Gymshark, the gym wear producer and retailer. There are so many things to learn from the rags to riches business that began in a garage 10 years ago and is now valued at over $1 billion. I’ve been following their press during their…
-
Superdry Re-discovers its Private Passion
I was watching Julian Dunkerton unveil his new Superdry Athletic Essentials shop at London Westfield recently. This was a retail business leader who was upbeat and enthusiastic! For sure he was announcing Superdry’s latest figures from the British Retail Consortium (BRC) report of the year, showing that the fashion retailer is soaring above the 3%…
-
Trust M&S to be ‘Positively Dissatisfied!’
in assortment structure planning, branding & visual communication, customer experience, customer service, customer-engagement, disruptive retail, fashion accessories, food & drink, home, ladies fashion, multi-category, omni-channel retailing, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, store experience, store operationsI remember this story from the halcyon days of M&S. That when customers bought food from M&S and it didn’t taste amazing, they immediately thought their cooker was not working properly and called an engineer. Of course this may well be folklore. However it does illustrate the level of trust that M&S commanded, and it…
-
No.02: What customer perceptions about your brand do you want your new shop to change? – 52 Steps to the Perfect Shop
in analytics, branding & visual communication, customer experience, customer-engagement, location strategy, meaning in the retail madness, pop-up stores, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, shop of the future, store experience, store theatrePost No.02 in the weekly newsletter series: ‘52 Steps to the Perfect Shop!’ You too can have ‘The Perfect Shop’ by this time next year! The second stage of preparing our vision for our new shop is to consider the customer, both existing and potential new ones. Certainly if you are a pureplay entering the…
-
No.01: What is your vision for your new shop concept? – 52 Steps to the Perfect Shop
Post No.01 in the weekly newsletter series: ‘52 Steps to the Perfect Shop!’ You too can have ‘The Perfect Shop’ by this time next year! When you create and deliver a new shop concept, your ‘Shop of the Future’ if you like, it is an incredibly complex process. It involves…it should involve many different stakeholders.…
Stay in touch with our…
’52 Steps to the Perfect Shop!’
weekly newsletter
For everyone looking to improve their physical shops,
or even thinking of opening their first pop-up or permanent shop,
we have written the ’52 Steps to the Perfect Shop!’ weekly newsletter, delivered direct to your inbox.
You too can have ‘The Perfect Shop’ by this time next year!