Category: retail businesses
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Is your brand worth repairing, renewing, & re-selling to your customer?
On a recent tour of central London stores with some retail clients, they were amazed at how many brands offer repair services and are moving to ‘products for life’ mentalities. Finisterre, not for the first time, stands out as best practice in the world of product repairs. Firstly it offers the customer videos and manuals…
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Vans West End: Owning & creating a customer destination
in branding & visual communication, customer experience, customer-engagement, disruptive retail, footwear, in-store services, internationalisation, leisure & sport, location strategy, new retail, product development, retail, retail brand heritage, retail businesses, retail strategy, shop of the future, space management, space planning, store experience, store layout, store theatre, visual merchandisingThe brave & extraordinary Vans West End is a shop, a skate-park, an exhibition and a concert venue. Within this complexity it has a simple message for retail brands. “Customer community & loyalty must come through more than just selling product. It must come through ‘owning’ something which is central and essential to your customer…
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Finisterre: Owning a responsibility to protect and share the ocean.
in branding & visual communication, customer service, customer-engagement, disruptive retail, ethical retailing, fabrics, in-store services, leisure & sport, meaning in the retail madness, pre-loved, product development, re-sell, recycling, renting, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, secondhand, shop of the future, store experience, store theatre, supply-chains, sustainabilitySome brands sell products, whilst others sell passions. And in this consumer world of over-supply and product fatigue it finally seems that customers are being drawn to companies that were never really meant to be retailers at all. To call them ‘accidental retailers’ is really not fair, because in most cases they have developed assortments…
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To achieve the ‘Healthier Planet’ we crave, will we all need to suffer an ‘Unhealthier Economy?’
in disruptive retail, ethical retailing, fast fashion, high street planning, ladies fashion, meaning in the retail madness, new retail, pre-loved, product suppliers, re-sell, recycling, retail, retail businesses, retail organisations, retail strategy, secondhand, supply-chains, sustainability, town centre planningSustainability must mean less consumption. But should we be very careful about what we wish for? The results from Primark for the recent period, including the ‘golden quarter of Christmas, show a 6% slump in like-for-like sales in the UK. Primark has explained that this has been caused by fragile customer confidence and the wider…
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