Category: multi-category
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Trust M&S to be ‘Positively Dissatisfied!’
in assortment structure planning, branding & visual communication, customer experience, customer service, customer-engagement, disruptive retail, fashion accessories, food & drink, home, ladies fashion, multi-category, omni-channel retailing, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, store experience, store operationsI remember this story from the halcyon days of M&S. That when customers bought food from M&S and it didn’t taste amazing, they immediately thought their cooker was not working properly and called an engineer. Of course this may well be folklore. However it does illustrate the level of trust that M&S commanded, and it…
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Moving from ‘Retail location planning’ to ‘Customer location planning’
in analytics, assortment structure planning, disruptive retail, ethical retailing, high street planning, internationalisation, location strategy, meaning in the retail madness, multi-category, new retail, omni-channel retailing, product suppliers, retail, retail businesses, retail management, retail organisations, retail strategy, store operations, sustainability, town centre planning‘Channel’ is already becoming an obsolete word. Customers and retailers are connecting via an array of ‘Shopping touchpoints.’ These ‘shopping touchpoints’ will continue to be a fusion of traditional and new shop formats and customer ‘lifestyle locations,’ across digital and physical worlds. Retailers themselves will not be the ones to decide which channels to offer…
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Retail Strategies: Defining a ‘Customer Focused Retail Proposition’
What we can learn: “The beauty of a new business is that the vision is everything. The horror of old businesses is that everything is visible!”
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TFB: The Fashion Blueprint is community in the right place at the right time.
in assortment structure planning, branding & visual communication, brave-words, customer experience, customer-engagement, disruptive retail, ethical retailing, ladies fashion, location strategy, meaning in the retail madness, menswear, multi-category, new retail, pop-up stores, retail businesses, retail management, retail organisations, retail strategy, shop of the future, sustainabilityRetailing is so much about communities today, wherever you look. The processes of being a retailer and even being a shopper have become so complex, so confusing, and so utterly saturated that it is barely possible to sell or buy anything as an individual. More than ever we need the help of others. Particularly as…
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Marks & Spencer shows that retailing is ‘A game of two halves!’
in analytics, assortment structure planning, branding & visual communication, customer experience, food & drink, health & beauty, high street planning, home, in-store services, ladies fashion, meaning in the retail madness, menswear, multi-category, omni-channel retailing, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, retail-regeneration, store experience, store layout, store theatre, visual merchandisingIt has been an interesting few years for Marks & Spencer, and a month of vindication for its commercial strategy as it once again returned to the FTSE Top 100 of the UK’s largest businesses. It’s digital-first strategy has seen it put its customer, and it’s knowledge of the customer at the heart of everything…
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Marks & Spencer looking good, by making ‘Less look commercially attractive!’
in assortment structure planning, customer experience, fashion accessories, food & drink, high street planning, home, kids fashion, ladies fashion, location strategy, meaning in the retail madness, multi-category, omni-channel retailing, retail, retail brand heritage, retail businesses, retail management, retail organisations, retail strategy, shop of the future, space management, space planning, store experience, store layout, store theatre, town centre planningMarks & Spencer continues to impress with its sales figures and market share across fashion and home, as well as the more predictable food category. And whilst few would argue that they have the most exciting shops on the high street, the ambitious and highly successful store regeneration program is already reaping rewards, and putting…
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TK Maxx. Using Visual Merchandising to make every customer’s visit into their luckiest day!
in accessories, assortment structure planning, customer experience, disruptive retail, fashion accessories, footwear, health & beauty, kids fashion, ladies fashion, meaning in the retail madness, menswear, multi-category, retail, retail businesses, retail management, retail strategy, space management, space planning, store experience, store layout, store operations, value retailing, visual merchandising, visual merchandising operations, vm compliance, vm operationsThe best brands make extraordinary things very simple. And the clever use of visual merchandising does not need to be complex or sophisticated to define a brand and create unique experiences. I was involved in the research for the Channel 5 documentary about TK Maxx. The interview with one of the producers made me distill…
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