Category: internationalisation
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Søstrene Grene: Sisters delightfully doing it for themselves!
in accessories, assortment structure planning, branding & visual communication, customer experience, customer-engagement, fashion accessories, health & beauty, home, impulse retailing, internationalisation, jewellery, multi-category, new retail, packaging, Pinterest Gallery, retail, retail brand heritage, retail businesses, retail strategy, sales promotions & events, space management, space planning, store experience, store layout, store operations, store theatre, sustainability, telling product stories, value retailing, visual merchandising, visual merchandising operationsSøstrene Grene simply means the Grene sisters, in Danish. However, when it comes to this wonderful retailer of everything from spices to pencils, candles to cardigans, that is the only thing which is simple or ordinary. As they say, this is a delightfully different store! The brand paints a picture of two sisters, Anna &…
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How can a truly sustainable brand embrace the concept of growth?
As with all things sustainable the answer is often complex and multi-layered. This question is no exception. Just like many consumers I’ve sifted through all the general data and detailed product specifications to try to work out how sustainable a brand, or a individual item actually is. How much damage am I doing to the…
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Moving from ‘Retail location planning’ to ‘Customer location planning’
in analytics, assortment structure planning, disruptive retail, ethical retailing, high street planning, internationalisation, location strategy, meaning in the retail madness, multi-category, new retail, omni-channel retailing, product suppliers, retail, retail businesses, retail management, retail organisations, retail strategy, store operations, sustainability, town centre planning‘Channel’ is already becoming an obsolete word. Customers and retailers are connecting via an array of ‘Shopping touchpoints.’ These ‘shopping touchpoints’ will continue to be a fusion of traditional and new shop formats and customer ‘lifestyle locations,’ across digital and physical worlds. Retailers themselves will not be the ones to decide which channels to offer…
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Søstrene Grene: Delightful Pinterest board
in accessories, assortment structure planning, branding & visual communication, customer experience, fashion accessories, health & beauty, home, impulse retailing, internationalisation, jewellery, multi-category, new retail, omni-channel retailing, packaging, Pinterest Gallery, retail, retail brand heritage, retail organisations, retail strategy, sales promotions & events, space management, space planning, store experience, store layout, store operations, store theatre, telling product stories, visual merchandisingAs they say, this is a delightfully different store! The brand paints a picture of two sisters, Anna & Clara, who wanted to bring creativity, aesthetics and joy to everyone through their products, opening their first store in the Danish city of Aarhus in 1973. They are now present in 16 countries with over 300…
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Rapha: A renaissance in cycling
in accessories, assortment structure planning, branding & visual communication, customer experience, customer service, customer-engagement, disruptive retail, food & drink, in-store services, internationalisation, leisure & sport, new retail, omni-channel retailing, product suppliers, retail, retail brand heritage, retail strategy, shop of the future, social savvy, store experience, store theatre, telling product stories, visual merchandisingThe lessons for us all: “Never treat your customers as a commodity but as a community. To have a community you must have common passions, missions and values. You must believe and mean something to your customers. And you must re-establish and re-enforce that meaning in everything that you do.” Rapha Performance Road wear is…
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Petit Pli: One giant leap in space-age fashion
in assortment structure planning, customer service, disruptive retail, ethical retailing, fashion accessories, footwear, in-store services, internationalisation, kids fashion, ladies fashion, leisure & sport, meaning in the retail madness, new retail, omni-channel retailing, packaging, personalisation, Pinterest Gallery, retail, retail businesses, retail strategy, shop of the future, store experience, supply-chains, sustainability, telling product storiesThe lessons for us all: “Petit Pli is born from innovation and invention and has created unique materials & products that make it unique. But it is essential that every retailer also lives continuously with innovation and invention. In the best and worst of times continually look forwards to be new, newsworthy and interesting for…
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Bike Shed Motorcycle Club: Revving up Community
in assortment structure planning, customer experience, customer service, customer-engagement, disruptive retail, fashion accessories, food & drink, footwear, health & beauty, in-store services, internationalisation, leisure & sport, location strategy, menswear, multi-category, new retail, omni-channel retailing, Pinterest Gallery, retail, retail brand heritage, retail businesses, retail organisations, retail strategy, social savvy, store experience, store theatre, telling product storiesThe lessons for us all: “You can teach people how to be successful at retailing, if they have the passion. But it’s much more difficult to teach ‘Passion’ even to people who know how to buy & sell. People really love to buy passion, today!” The Bike Shed Motorcycle Club started in November 2011 as…
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Zara Battersea: High visibility through hidden technologies
in assortment structure planning, customer experience, customer service, fashion accessories, fast fashion, footwear, home, internationalisation, kids fashion, ladies fashion, leisure & sport, menswear, omni-channel retailing, Pinterest Gallery, retail, retail businesses, retail management, retail organisations, shop of the future, space management, space planning, store experience, store layout, store operations, visual merchandisingThe lessons for us all: “It is one thing designing & buying the best product in the world, but another level when you can say with confidence where every piece of it is! We should all learn from Zara’s product passport investment, so we can ensure we sell all of what we produce. We make…
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House of Hackney: Home for inspiration.
in accessories, branding & visual communication, customer experience, customer service, customer-engagement, ethical retailing, home, in-store services, internationalisation, location strategy, luxury, new retail, omni-channel retailing, Pinterest Gallery, product suppliers, retail, retail management, retail organisations, retail strategy, shop of the future, store experience, store layout, store theatre, sustainability, telling product stories, visual merchandisingThe lessons for us all: “To build a beautiful retail proposition that engages and attracts remarkable loyalty and trust, a business must move beyond product and price, no matter how attractive. Beauty and loyalty now come through the incarnation of a mission, of values and qualities that are expressed through product, people, environments and actions.”…
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House of Hackney: Inspirational Pinterest gallery
in accessories, branding & visual communication, customer experience, customer service, customer-engagement, disruptive retail, ethical retailing, home, in-store services, internationalisation, location strategy, luxury, Pinterest Gallery, product suppliers, retail, retail businesses, retail management, retail organisations, retail strategy, shop of the future, store experience, store layout, store theatre, sustainability, telling product stories, visual merchandisingIn a Victorian townhouse in London Fields, Frieda Gormley and Javvy M Royle first dreamed up home furnishings & furniture brand House of Hackney. Today, the team has grown to a family of artists, designers, producers and collaborators. The brand now sells across the globe, with a showroom in New York and partner retailers worldwide.…
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