Category: kids fashion
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Primark Weighs in State Side: Entry of a Fashion Heavyweight
In a statement of international intent Primark fired its first style salvo into the soft belly of the US value fashion market with the opening of its 8,000 sqm Boston flagship. Truly a shopping space full of superlatives, the four floors are home to 530 mannequins, 84 fitting rooms, 73 cash registers and a myriad…
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Ale House Rocks: Hip-hopping impulse shopping
in accessories, assortment structure planning, branding & visual communication, customer experience, customer-engagement, fashion accessories, food & drink, health & beauty, home, impulse retailing, internationalisation, jewellery, kids fashion, multi-category, packaging, personalisation, Pinterest Gallery, retail, retail management, retail strategy, sales promotions & events, space management, space planning, store experience, store layout, store operations, store theatre, telling product stories, visual merchandisingFamous for its half-in half-out life-size plastic cows, catching by surprise the passer-by, herding them helplessly into the green pastures of impulse grazing, the power of Ale-Hop lays in its meticulously constructed category assortment. See the image board: Click below: RetailMeaning Pinterest: An inspirational showcase of brand new, retro, and vintage shop designs, visual displays &…
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Crew’s Control: Red Hot BluePrint for International Expansion
After the tantalising teaser of mens and womens only stores, the fully fledged J Crew opened with fun and fanfares, and stars & stripes, in London’s Regent Street. The template taken from major US cities sits comfortably amongst the mid-level and high level brands of one of the UKs most prestigious addresses. However, of more…
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Maxximum Potential: TK Putting on the Style
in accessories, assortment structure planning, branding & visual communication, customer-engagement, fashion accessories, footwear, kids fashion, ladies fashion, leisure & sport, luxury, menswear, multi-category, Pinterest Gallery, retail, retail strategy, sales promotions & events, space management, space planning, store layout, value retailingOn the back of surging sales, TK Maxx plots its path to bargain brand domination with a central London flagship store in the heart of fashionista Covent Garden. The selected assortment tailors to the trendy and the cash-strapped coveters of current labels. New to this store is the Goldlabel departments where only the very best…
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Freestanding Fashion: Tesco oFF & Running
An established attraction within Tesco stores the familiar face of F+F now has a fascia, proud and prominent in the Earls Court flagship store. A mezzanine with meaning. Womenswear takes the stage with a friendly functional fit-out clearly segmented in formal casual and lingerie. The mezzanine situation provides a welcome firebreak from the frantic food…
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Hackett’s Special Place: Popular Pinterest Gallery by Demand
in accessories, branding & visual communication, customer experience, customer service, customer-engagement, fashion accessories, food & drink, footwear, in-store services, internationalisation, kids fashion, leisure & sport, location strategy, luxury, menswear, Pinterest Gallery, retail, retail brand heritage, retail businesses, retail management, retail strategy, space management, space planning, store experience, store layout, store theatre, telling product stories, visual merchandisingHackett’s new home is where the heart is. Moving 200 yards along Regent Street has taken the lifestyle retailer a million miles to a three level elegant emporium combining space to breathe with intimate corners and surprises around every eloquent elevation. Flagship brand distinction, engagement on an emotional level is the name of the Hackett…
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Proposition Primark: Added-value retailer
Even the lowest prices in the world command detailed scrutiny when it comes to value for money. Whilst an advised adornment, a prudent personalisation, or an essential embellishment can turn an anonymous basic into a soaring best-seller, an equally ill-judged adjustment can make even the most miserly mark-up a step too far for the…
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Brand Enhanced: Lefties Labelling with Love
There may be devil in the detail but the rewards will definitely come well before heaven. Value retailing continues to expand its expertise and grow competence in areas traditionally well outside its remit. Lefties leads the Iberian pack with expert enhancements that press all the added-value buttons, seams, adornments, tickets and labels. Key to…
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Left of Centre Fashion: The Value of Digital Communication
Not so long ago Lefties was at the periphery of the Inditex empire, viewed generally as an outlet for the unsellable assortment cast down from Zara, Stradivarius and the like. The poor relation, with a poor proposition for the poorer end of the fashion market. Now Lefties is at the vanguard of value fashion,…
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Mango bearing Fruit: Sewing Seeds of Kids Success
Assortment leads the way as Mango open its first kids store in Valencia. Unremarkable in terms of store environment the space sings with the colours and craftsmanship of a well conceived and commercially developed range. The walls play home to carefully constructed coordinated stories, bringing together classic silhouettes and best seller categories for both boy…
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