Take a tour around West Elm: London

Style travels well, and judging from the stunning arrival of West Elm on this side of the pond, the American home fashion retailer is about to make serious waves in the UK decor market.

The essential elements have been transported safely with its distinctive high wall displays, blocked shelving, colour story chic and opulent ornaments still in tact after the journey East.

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Tim

I'm Tim Radley and I started VM-unleashed! in 2007, and as the one who makes most of the decisions, and does most of the work, then I guess that makes me the Managing Director. I've now been doing this sort of thing for over 20 years now, so hopefully i know my way around the retail block ...but hey, what do I know?

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