Tag: Westfield
-
Swimming with the current: Gymshark’s coffee conversations
As you may already be aware I am a huge fan of Gymshark, the gym wear producer and retailer. There are so many things to learn from the rags to riches business that began in a garage 10 years ago and is now valued at over $1 billion. I’ve been following their press during their…
-
Let’s not deny Gen Z’s the rite to discover and enjoy things for the first time!
Seeing the opening of the new Superdry Athletic Essentials shop in London Westfield reminds me of how cyclical the world of fashion, retailing and customer taste is. To many seasoned retailers and customers such as myself, it probably takes us back to the world where brands such as Hollister, American Eagle & Aeropostale ruled the…
-
John Lewis: The Revolutionary “Loved & Found”
Still my retail highlight of the year for many reasons was to see the opening of the new John Lewis at the Westfield London extension. But whilst the popular headlines latched onto the innovative and original idea to train the store personnel with actors so as to be able to engage and sell more successfully,…
-
Westfield London: New footprints in Experiential Retailing
Fresh back from viewing the advance guard at the extension to the Westfield London centre in White City. It is already impressive and will be spectacular, I have no doubt, when all the stores are open in a month or two. What you see in the first openings from retailers such as Lush, White Company, West…
Stay in touch with our…
’52 Steps to the Perfect Shop!’
weekly newsletter
For everyone looking to improve their physical shops,
or even thinking of opening their first pop-up or permanent shop,
we have written the ’52 Steps to the Perfect Shop!’ weekly newsletter, delivered direct to your inbox.
You too can have ‘The Perfect Shop’ by this time next year!