Has “product” become a dirty word in your business, distracting from the “Brand Behemoth?” As always the retail road is littered with examples of retail brands who thought their clever communication was more important than the cut of their cloth.

Tim

I'm Tim Radley and I started VM-unleashed! in 2007, and as the one who makes most of the decisions, and does most of the work, then I guess that makes me the Managing Director. I've now been doing this sort of thing for over 20 years now, so hopefully i know my way around the retail block ...but hey, what do I know?

Leave a Reply

Your email address will not be published. Required fields are marked *