Tag: omnichannel
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Weaving Magic: Great Lyle & Scott
Traditional Scottish knitwear brand Lyle & Scott confirms its transformation into a brand at the vanguard of contemporary youth fashion with a first flagship store on hip Carnaby Street. Straight lines and urban materials sit easily with its trendy neighbours whilst its heritage is woven beautifully into the store fabric through the warmth of wood…
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Is your online sales & physical store numbers strategy in place?
Online & offline, the biggest challenge for historic retailers is to remain relevant and attractive to their customers. That will ultimately dictate the online sales potential and physical store numbers that will be viable for a business. Do you remember the days when the e-commerce part of a bricks ‘n’ mortar business was compared to…
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Do you know the “new” rules for your next store design?
Retail professionals are under extreme pressure to deliver what they always have, but now in a retail landscape that is being transformed by changing customer behaviour and a migration of retail sales to e-commerce. There is a level of confusion and indecision that has entered many retail teams, that comes from the evolution of…
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Retail Beginning or Retail End? 7 essentials for survival!
Sometimes it makes sense to draw a line in the sand, even when the sands are changing at an unprecedented rate. This is certainly the case in retail. We are not surrounded completely by doom-and-gloom retail news, however there is undoubtedly a lot of it. This reached a focus this morning with the announcement from Next…
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Saving & Making Money from New Store Concepts & Re-fits!
We may all be forgiven for believing that physical stores are dead-in-the-water of the tidal wave of retail revolution carrying all convention before it on a journey to outlet oblivion.However it’s very much a matter of saving theatrics for new store concepts rather than dramatic and premature obituaries. But, before we get down literally to the…
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Are you truly a Retail Brand or just a Product Provider?
On the surface this may appear to be a question stimulated by the omnichannel evolution. In truth it has always been an important question however in previous times with a less demanding customer and a lower level of competition, being a retail brand was a less pressing consideration and the repercussions of not having a…
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E-commerce efficiency: Facilitating your failure?
Don’t get me wrong I’m a believer in e-commerce and an avid online shopper, and I get as frustrated as the next man or woman when it comes to inefficient websites, product misinterpretation and expensive and extensive delivery times. And of course, efficiency is an absolute essential to any online retailer, and will make the…
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Omnichannel Overload: Finding focus in a confusion of retail possibilities
Why is omnichannel the focus of retail? The short answer to this is because it’s what the customer wants, and never has the old adage “the customer is always right” been so apt or so accurate as in the consumer-centric world in which we now live. Customers want the convenience of the online world with…
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Celebrating Omnichannel: Exorcising the ghosts of Christmas past, present & future…
So the winner yet again this Christmas was online retail. Also, apparently and a little contradictory, Amazon was at the same time killing off retail itself, which is a little strange considering that the last time I logged on to Amazon, it was indeed a retailer. It all makes for good headlines, even if…
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