The lessons for us all:
“You can teach people how to be successful at retailing, if they have the passion. But it’s much more difficult to teach ‘Passion’ even to people who know how to buy & sell. People really love to buy passion, today!”
The Bike Shed Motorcycle Club started in November 2011 as a blog about modern sportsbike riders and custom motorcycles. Written by people with a passion for motorcycles.
In 2013 the Bike Shed blog migrated from a virtual community into hosting their first pop-up motorcycle event. This first Bike Shed show featured around 70 bikes across 2 arches in Shoreditch. It attracted 3,000 visitors – there was even a barbershop, adding to the sense of lifestyle and theatre. The Bike Shed continues to organise many events and rides to this day.
In November 2015, the Bike Shed motorcycle Club tentatively opened it’s doors on a 12,000 square foot venue across four renovated railway arches in the heart of it’s original home, Shoreditch, in Central London. The BSMC at 384 Old Street now features a 100 seat cafe and restaurant, with bike parking on a private street for 60 bikes, along with a curated retail space, galleries for bikes and art, a barbershop, collaboration with Tattoo artists, and an event space.
The cafe/bar/shop/gallery is a destination for retail, hospitality and fun for bikers, non-bikers and the general public. Enthusiasm is infectious.
Take a visit to the Bike Shed Motorcycle Club experience in Shoreditch..
Visit the Bike Shed Motorcycle Club under the arches in Shoreditch or online
We’re here to help you achieve your own potential. Learn how you can also become a retail destination.