“Commercial Retail” Overstocking & Under-Valuing the World?

The Daily Post:- 11th September “‘Commercial Retail”: Overstocking & Under-Valuing the World?”     I remember a comment from a best practice range review from some years ago. Having spent a couple of days reviewing the client’s own assortment and comparing with detailed visuals of best practice and competitor ranges, the chairman sighed and leaning back in his chair exclaimed “Who buys all this stuff?” At the time it was an-

Continue reading

The 2 different ways to encourage customers to spend

The Evening Post:- 5th April 2 different ways to encourage customers to spend    Do your retail sales blow hot & cold?  Well, with the sun shining today in the UK and for most, at least, the winter snow receding into memories if not from the balance sheets, it reminds me of a more than relevant story. Anyone remember the tale from when they were younger about the wager between the-

Continue reading

Personalised Promotional Activity for OmniChannel Customers

What has always been the most important thing when communicating with customers? The answer is relevance.   A promotional message that is given in “the right place at the right time” is relevant to the customer, is of benefit and will deliver a sale – the customer will shake your hand. Equally a promotional message which is irrelevant will confuse and annoy, will certainly not generate a sale and the-

Continue reading

“10 ways to make more money from your stores…No.2!”

Come and listen to Tim Radley speaking at the Retail Design Expo 2016 Olympia, London Thursday, March 10th 2016, 16:00 – 16:40: Location: VM Workshop Not just for VM… but absolutely for buyers, merchandisers, store operations, CEOs, commercial teams and anyone with a stake-holding in store commercial success.   No. 2 ““Be brave & act swiftly!” Never was there an industry where fortunes literally favour the brave. In a promotionally-

Continue reading