Our favourite discussion from the bespoke workshop:
How to think & act like a ‘Digital-First Retailer!’
Learn how to be precise, quick, brave and successful
Digital-first businesses take actions with precise data. This minimises risk. They monitor the result of actions with more analysis and assessments. There is no such thing as a wrong action, just ones that sometimes don’t work. Every action is a learning, and every action is primarily without risk if the repercussions are tempered by correct and rapid reactions.
Digital-led businesses operate processes that allow speed. They are not hampered by archaic organizational structures, or primeval protocols. To maximise opportunities and restrict the impact of mistakes they act quickly.
We talk about replacing hierarchical organizational structures and linear processes. This is important as it physically removes many barriers to working in more fluid and intuitive ways. What it also does is to change the mind-set of those in the system.
A digital-first mindset is ultimately the prerequisite for significant changes to a retail business. That change in mind-set cannot happen within the confines of a traditional hierarchy and with linear volume processes.
Pureplays are brave, but they are not stupid, because risk is countenanced by high-speed trials and quick responses
How to think & act like a ‘Digital-First Retailer!’
Learn how to be precise, quick, brave and successful
(2 day workshop)
Don’t let the word ‘digital’ deflect from the fundamental objective of this fundamental change within a business.
Thinking & acting are human traits. This is a process that is about getting diverse people with complementary skills to work better together.
They work within a model which shifts from purely linear – ‘Get the job done quickly’ to one where collaborating laterally at every linear step produces outcomes of absolute best practices, for new products to customer experiences, omnichannel marketing to physical operations.
We work with ‘Lateral Process Loops’ supported by digital capabilities. People must be brave but not irresponsible, quick but not erratic.
This is why a How to think & act like a ‘Digital-First Retailer!’ workshop is an essential catalyst for such an important adventure.
The key to delivering these bespoke workshops is to research and customise beforehand, and to listen, adapt and personalise during.
They are a collaborative effort, with a communal benefit.
Together we can build a pathway and populate it with knowledge & tools.