Category: luxury
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Window-Framed!: Virtual Mirror becomes a RayBan Reality
Innovation & imagination driving brand curiority, footfall and pounds in the till. Crowds of curious shoppers jostle for a place in front of the virtual mirror outside the handful of Rayban Stores worldwide. Technology that has been a favourite online feature allows the willing to select their favourite classic Rayban shape and apply to their…
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UnFurling the Flagship: The Pavement Statement
A classic Italian expansion settles gently in the fashion streets of the world. Furla is an old hand in the new world of brand flagships as it eases its way onto some of the most elegantly desirable shopping streets of the world. The new stores reflect perfectly its timeless obsession with quality, luxury and effortless…
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Standing on Ceremony: Opening Up a Whole New World
What goes around, comes around, … is at the heart of a retail philosophy that explores and explodes fashion influences from around the globe, to a growing portfolio of stores serving the insatiable appetites of followers across the continents. Opening Ceremony cleverly combines a wardrobe of favourite fashions such as Kenzo with a perpetually changing…
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Brit Tops: Exemplorary Contemporary
Combining classic and contemporary thinking, … is what Burberry Brit is all about. In boutique basements explore the icons from bygones that helped make Burberry the powerhouse brand of today. Traditional Trench with a twist, cool and customisable by button and breast, by colour and collar, lining and length to suit the coolest trend or…
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