Category: assortment structure planning
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Seasonal Selfridges: Winter in a Tourist Wonderland
Christmas comes but once a year, and so do tourists. So, with this in mind, and with the usual indomitable Selfridge’s spirit, the Winter Wonderland has already arrived in anticipation of those seasonal September sales. Globetrotters in search of gifts and glitter are falling over themselves heading for the fourth floor to immerse themselves…
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Defining Desigual: Putting a Price on Personality
Always the unashamed showcase for unique creativity and distinct colour combinations and designs, Desigual sometimes felt like the awkward overdressed guest at the party that was the hugely successful Spanish high street. Against the mass market commercial appeal of its rivals, their fast fashion footwork, and intelligent interpretations of the catwalk, Desigual had many admirers,…
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Home Successaries: Zara puts its House in Order
The attraction of Zara Home could never be denied for the fashion conscious householder with a desire to decorate their rooms with a stylish mix of distinctive design and a spectrum of colour basics. In line with Inditex’s clothing concepts, Zara home combined eye catching image makers with a core assortment of products appropriate for…
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Tiger in your tank: Pinterest Gallery
Tiger, with its impulse offer and low prices, is thriving and turning up not only in secondary locations and low-rent backwaters but on some of the most expensive streets in London. After a trial in Tottenham Court Road, the Danish destination has opened its doors on Oxford Street, rubbing shoulders with value giants such as…
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Tiger Earns Its Stripes: The Cat In Search of the Cream of London
Natural survivors evolve and expand beyond their traditional habitats widening their historical distribution. Tiger, with its impulse offer and low prices, is thriving and turning up not only in secondary locations and low-rent backwaters but on some of the most expensive streets in London. After a trial in Tottenham Court Road, the Danish destination…
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Irregular Heartbeat: The Life & Soul of Footwear
In the heart of Carnaby Street, at the centre of Soho is a footwear store that embodies and embraces the entrepreneurial spirit and ethos of excitement of the area like no other. Irregular Choice will set the pulse racing of anyone on the prowl for individual and exciting footwear. 600 footwear ideas a year come…
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