It is a fair claim to say that Apple revolutionised retail just as it had with entertainment, work and communications channels before.
This visionary business realised that the value of theatre and physical interaction was at the core of the retail experience; and that immediate sales were only a secondary objective for directly owned stores in the reassurance that an Apple sale would still be the likely outcome enacted efficiently across a myriad of sales outlets across a variety of channels.
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RetailMeaning Pinterest: An inspirational showcase of brand new, retro, and vintage shop designs, visual displays & customer experiences. Classic retail spaces with forever lessons.
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