Tag: Sports Direct
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Pitch Perfect: Sports Direct Playing the Field
Pitch Perfect: Sports Direct Playing the Field If you want to see some clues as to what the new Mike Ashley House of Fraser might look like, then a good starting point are the new Sports Direct/USC/Flannels superstores. One of the latest is at Lakeside where a 10,000sqm sports and lifestyle experience has taken shape.…
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A Funny Thing Happened on the Way to Iceland: No joke for Department Stores
The Daily Post:- 6th August “A Funny Thing Happened on the Way to Iceland: No joke for department stores” So, a funny thing happened on the way to the shops. To be precise a couple of funny things with more to follow without doubt. Let’s move forward a few months and I’m making my way…
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The New Era of Retail Collaborations: Sports Direct & Game!
The Evening Post:- 22nd March “The New Era of Retail Collaborations: Sports Direct & Game!” Roaming through my rather cavernous Sports Direct in search of school sports supplies, I was considering the proposed collaboration between Sports Direct and Game. The idea is to share retail space and bring their brands together under one roof. It…
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Sports Direct, Oxford Street: A Pinterest Gallery
Sweet music for sports brand fans in the site of the old HMV on Oxford Street as Sports Direct opens its new flagship store. The discount sports brand retailer has big stores already but this three floor testament to sporting testosterone celebrates every activity from fitness and training, through to trekking and fishing with a…
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Take a tour of Sports Direct’s Brand Powerhouse
Sports Direct’ the discount sports brand retailer has big stores already but the new Oxford Street flagship is a three floor testament to sporting testosterone celebrating every activity from fitness and training, through to trekking and fishing with a sizeable assortment of fashion thrown in for good measure.
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Sports Brands: Go Direct to Oxford Street
Sweet music for sports brand fans in the site of the old HMV on Oxford Street as Sports Direct opens its new flagship store. The discount sports brand retailer has big stores already but this three floor testament to sporting testosterone celebrates every activity from fitness and training, through to trecking and fishing with…
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Balancing Act Up and Running: Go Directly to Sports
She Runs. He Runs.” is a new proposition on the footwear floor of Sports Direct, the discount leader in the European sports market. Regularly criticised for its level of expertise and service, particularly in the footwear world where technical information and brand communication is essential in the buying process, it has teamed up with…
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