Selfridges: “Popping-up” Down the Corner Shop

On any visit into London its always worth a visit to Selfridges. It really has to be the most dynamic and imaginative retailer out-there always inventing, changing and challenging as it seeks to drive ever more customer through its shiny doors. It would be easy to be complacent, already having the most amazing assortment of brands, and seemingly every angle covered in the fight for footfall.     Last November-

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Brit Tops: Exemplorary Contemporary


Combining classic and contemporary thinking,

… is what Burberry Brit is all about. In boutique basements explore the icons from bygones that helped make Burberry the powerhouse brand of today. Traditional Trench with a twist, cool and customisable by button and breast, by colour and collar, lining and length to suit the coolest trend or trend the classic suit.

Intimate space supported by omni-present, every-channel ipads, at the service of the modern consumer in search of the style of yesteryear, stepping out into tomorrow’s brave new Burberry world.

britt-facade britt-mannequin-view br-tt-burbery-accessories

…how well do you blend the heritage of your past with the brave new world?