Tag: Fossil
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Fossilisation: A Personal Investment
Far from remaining in the history of time, Fossil’s latest incarnation inhabits the modern world of customisation and personalisation, with new products, new services and a whole new store with a clear focus on the “his” & “hers.” An investment in individual identity. Most noticeable in the latest concept is the introduction of the…
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Fossil Fuelled: Timed for Evolution
Time stands still for no retailer, and Fossil takes it upon itself to look to the future with an evolutionary new store concept which draws on the strength of its heritage whilst looking decisively to the future. The focal wall is a picture perfect example of this, setting a showcase HD video screen against…
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