tim@retailmeaning.com

Tag: bricks ‘n’ mortar

Omnichannel Overload: Finding focus in a confusion of retail possibilities

January 31, 2018

in customer-engagement, location strategy, omni-channel retailing, social savvy, store experience, website excellence

Why is omnichannel the focus of retail? The short answer to this is because it’s what the customer wants, and never has the old adage “the customer is always right” been so apt or so accurate as in the consumer-centric world in which we now live. Customers want the convenience of the online world with…
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