“To B or not to B: That is the Beckham”

Coincidence or Capital Investment, David Beckham’s collaborations seem set to conquer everything that stands for “B” in beautiful.

 

beckham-belstaff-spring-summer-campaign

A stroll around the billboards, a flick through the magazines, will easily reveal the familiar face, fronting fashionable brands such as Breitling, Belstaff and the iconic British Bentley.

True the superstar shares admirable qualities with these benchmark brands. Timeless style, sartorial elegance, intrinsic quality and unique craftsmanship are all expressions that effortlessly cross the touch lines of watch making, engineering, tailoring and have occasionally been used to embellish the reputation of one of the world’s greatest soccer stars, or glamour superstars depending which side of the celebrity fence you sit.

One thing for sure, that teamwork always wins out over the performance of a single solo display, and the fancy foot work that engineered this happy band shows no sign yet of letting in any cheap goals.

beckham-breitling-for-bentley beckham-belstaff-complete-the-look beckham-bentley-aeronautical

Tim

I'm Tim Radley and I started VM-unleashed! in 2007, and as the one who makes most of the decisions, and does most of the work, then I guess that makes me the Managing Director. I've now been doing this sort of thing for over 20 years now, so hopefully i know my way around the retail block ...but hey, what do I know?

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