TK Maxx, making every customer’s visit into their luckiest day!
TK Maxx, making every customer’s visit into their luckiest day! The best brands make extraordinary things very simple. And the clever use of visual merchandising does not need to be complex or sophisticated to define a brand and create unique experiences. I’ve been involved recently in the research for the Channel 5 documentary about TK Maxx. The interview with one of the producers made me distill why the shopping experience-