Witness the blossoming of Fat Face: Pinterest images

Fat Face has come of age. Mature and confident the new incarnation looks so comfortable in its skin it is hard to imagine its evolution from a world of basic beachwear and summer sweatshirts.


The new store concept is creative and expertly crafted evoking the brands outdoor heritage but with a new sophistication and attention to design detail. The branding and graphics, presented with an apparently carefree casualness belie the expert execution, the sumptuous settings and atmospheric tones of the muted photographic treatments.

Follow VM-unleashed! Ltd’s board Fat Face Blossoms: The Brand Next Door becomes a Thing of Beauty on Pinterest.



Fat Face Blossoms: The Brand Next Door becomes a thing of Beauty

As brands are born and breathe into life, they experience the growing pains that often make them appear unattractive and awkward in public, a sum of evolving parts learning to live together, to be a thing of beauty and harmony. There are always traits to admire, details to delight but the sum of the parts don’t add up to the final answer.   And then everything falls into place, and-

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