We live in a retail climate where online retailing is making significant in roads into the sales and profits traditionally commanded by physical stores.
Customers and retailers alike are questioning the future direction of physical stores, some to the point of asking whether there is a future for physical stores at all.
Of more relevance is a debate about what our future stores should be to the customer, what they should look like and how space planning, store design and visual merchandising should evolve to create this new era of revolutionary bricks ‘n’ mortar retail.
In his presentation Tim Radley, CEO of retail consultancy VM-Unleashed, discusses these issues…
- Outlining and qualifying what the store of the future must become with 8 essentials that every retailer must have to survive the storm
- Discussing the creation of stores as “brand boxes” maximising investment through coordinated and consistent planning with pragmatic decision processes
- Illustrating the need to focus on delivering “dynamic content” through the integration of assortment planning, space allocation, visual merchandising, graphic communication and store events
- Putting the “smart money” on simplicity of thought and implementation to cope with the wider complexities of an omnichannel retail work.
Come along to join in the discussion…