The Kiko Kaleidoscope engulfs the assortment of sunglassed shoppers, adding sparkle and excitement, converting bright young things into dark heroines.
Colour blindness soon recedes to an appreciation of order and authority in regimented rows of ranges and categories coordinated and segmented by size, colour and collection.
Kiko carefully controls its space avoiding the chaos that such a vibrant product range could create, overpowering the customer and sending them in rapid retreat to locations of dull salvation.
Walls present logical essential categories and accessories where ranges are relayed with simple packaging and ordered colour palettes, whilst the floor modules present the personality permutations, the possible personas afforded by the clever coordination of eyes, lips, nails and skin.
In a world of oneness the steady growth of Kiko across international boundaries is certainly not one to be experienced from a safe distance.