Come and listen to Tim Radley speaking at the Retail Design Expo Olympia, London<\/b><\/p>\n\n\n\n
No. 1 \u201c\u201cRules & Conquer!\u201d<\/b><\/p>\n\n\n\n
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It was Les Wexner, founder of the Limited group of fashion retailers from Victoria\u2019s Secret to Express, from Abercrombie & Fitch to Bath & Body Works and quite possibly the first retail guru, who said that \u201cretail is detail\u201d<\/p>\n\n\n\n
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He was right and anyone in retail doesn\u2019t need to be a modern day guru to know that. Throughout the buying and merchandising chain getting detail right is essential to retail sales and profit. Today getting detail right quickly is the added pressure of the modern world. <\/p>\n\n\n\n
Product design detail, colour, enhancements, quantities, replenishment, logistics, deliveries, reordering, analysis, rate of sale, days cover, sell-through are all utterly dependent on an attention to, and experience in\u2026details.<\/p>\n\n\n\n
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The store itself doesn\u2019t get away without such scrutiny. Whether part of a super chain or a single independent a lack of discipline not only damages up-selling and additional sales but more often throws money away through the loss of easy sales. Turning away easy sales has to be one of the ultimate crimes against retail, and in many cases completely unnecessary.<\/p>\n\n\n\n
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Missing a unit or size of a product on the shop floor quite possibly results in a lost sale. Missing a unit or size of a best-selling line, in a best-selling category, almost undoubtedly s cost you sales, and a best-selling size of a best seller product is categorically killing your commerciality.<\/p>\n\n\n\n
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Retailers need to put in place rules and regimes to ensure that every product is on the shop floor in front of the customer. Product doesn\u2019t sell from stockrooms, from warehouses or from factories. Into those hourly, daily and weekly routines put in measures to protect and replenish stock on the floor, re-order from the warehouse and place new orders to refresh and revisit what the customer wants.<\/p>\n\n\n\n
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Don\u2019t throw money away. Insist on rules, and profit for discipline\u2026<\/strong><\/p>\n\n\n\n <\/p>\n\n\n\n \u201c10 ways to make more money from your stores\u2026!\u201d<\/b><\/p>\n\n\n\n Whilst saving money in retail businesses is important, ultimately retail businesses survive by generating increased sales; from increasing market share; and in all cases from generating maximum profit from each sale. This workshop looks at ten areas across a variety of VM operations, and their integration with wider retail functions to deliver higher sales, increased margin, and higher efficiencies.<\/p>\n\n\n\n <\/p>\n\n\n\n Be there\u2026make it a rule\u2026!<\/b><\/p>\n\n\n\n Come and listen to Tim Radley speaking at the Retail Design Expo Olympia, London<\/b><\/p>\n\n\n\n <\/p>\n\n\n\n Not just for VM\u2026 but absolutely for buyers, merchandisers, store operations, CEOs, commercial teams and anyone with a stake-holding in store commercial success.<\/b><\/p>\n\n\n\n <\/p>\n","protected":false},"excerpt":{"rendered":" Come and listen to Tim Radley speaking at the Retail Design Expo Olympia, London No. 1 \u201c\u201cRules & Conquer!\u201d It was Les Wexner, founder of the Limited group of fashion retailers from Victoria\u2019s Secret to Express, from Abercrombie & Fitch to Bath & Body Works and quite possibly the first retail guru, who said […]<\/p>\n","protected":false},"author":1,"featured_media":23525,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[306,305],"tags":[486],"class_list":["post-3313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-visual-merchandising-operations","category-vm-operations","tag-retail-design-expo"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/vmunleashed.com\/wp-content\/uploads\/2016\/02\/expo-rules-and-conquer.png","_links":{"self":[{"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/posts\/3313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/comments?post=3313"}],"version-history":[{"count":3,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/posts\/3313\/revisions"}],"predecessor-version":[{"id":23524,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/posts\/3313\/revisions\/23524"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/media\/23525"}],"wp:attachment":[{"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/media?parent=3313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/categories?post=3313"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/tags?post=3313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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