{"id":25342,"date":"2024-11-01T19:28:38","date_gmt":"2024-11-01T19:28:38","guid":{"rendered":"https:\/\/vmunleashed.com\/retailmeaning\/?p=25342"},"modified":"2024-11-04T21:49:13","modified_gmt":"2024-11-04T21:49:13","slug":"before-you-look-for-shop-design-magic-try-some-tender-loving-care","status":"publish","type":"post","link":"https:\/\/vmunleashed.com\/retailmeaning\/before-you-look-for-shop-design-magic-try-some-tender-loving-care\/","title":{"rendered":"Before you look for \u2018Shop Design Magic\u2019 try some \u2018Tender Loving Care\u2019"},"content":{"rendered":"\n<p class=\"has-base-2-color has-text-color has-link-color has-medium-font-size wp-elements-22d157ce7401ad372d017652c210279e\"><em>Our favourite discussion from the bespoke workshop:<\/em><\/p>\n\n\n\n<p class=\"has-base-2-color has-text-color has-link-color has-medium-font-size wp-elements-c80c87b3ec2383e1663c8a8fd1717c27\"><strong><a href=\"https:\/\/vmunleashed.com\/the-school-of-retail-learning\/retail-workshops\/\">How to develop your \u2018Shop of the Future\u2019<\/a><\/strong><\/p>\n\n\n\n<p class=\"has-base-2-color has-text-color has-link-color has-medium-font-size wp-elements-9310a455ca61eb72dc44c9e6c6cf76dc\">The 10 steps to commercial success <\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><br>Don\u2019t expect customers to love your shops if you don\u2019t love them yourselves. Are your shops dirty and untidy, with broken lightbulbs?<\/p>\n\n\n\n<p><br>You wouldn\u2019t leave your houses like that if guests were coming round. Especially guests who were potentially going to give you money. So, as a priority keep your shops clean and tidy.<\/p>\n\n\n\n<p><br>Prioritise a minimum standards, \u2018zero tolerance\u2019 approach to your shop estate and for every shop that you have.<\/p>\n\n\n\n<p><br>Care for your customer, care for your products. So never run out of stock. Keep your shelves full, and make sure all your best sellers are on display, and not in the stockroom.<\/p>\n\n\n\n<p><br>Ensure that your shop is appropriate and relevant for your customer demographic. Just as much as I am an advocate of visual merchandising, only put in the level that is required for your customer.<\/p>\n\n\n\n<p><br>If they love beauty and have the time to admire it, then make your shop beautiful. If they don\u2019t, then don\u2019t waste money and effort on something which at the best will be invisible, and at worst irritating. <\/p>\n\n\n\n<p><br>If customers don\u2019t want beauty, give them efficiency, order and clarity, with the cleanliness thrown in for nothing.<\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<p class=\"has-base-2-color has-text-color has-link-color wp-elements-b6156286fc0abc3befa304c44efb51ec\"><br><strong><a href=\"https:\/\/vmunleashed.com\/the-school-of-retail-learning\/retail-workshops\/\">How to develop your \u2018Shop of the Future\u2019<\/a><\/strong><\/p>\n\n\n\n<p class=\"has-base-2-color has-text-color has-link-color wp-elements-811b0005db77c29daeeddd0693569cea\">The 10 steps to commercial success<\/p>\n\n\n\n<p class=\"has-base-2-color has-text-color has-link-color has-medium-font-size wp-elements-fea0198ce1a9a96cb7d87bf78a186d9a\"><em>(2 day workshop)<\/em><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><br><\/p>\n\n\n\n<figure class=\"wp-block-image size-medium\"><a href=\"https:\/\/vmunleashed.com\/the-school-of-retail-learning\/retail-workshops\/\"><img loading=\"lazy\" decoding=\"async\" width=\"398\" height=\"300\" data-attachment-id=\"25355\" data-permalink=\"https:\/\/vmunleashed.com\/retailmeaning\/before-you-look-for-shop-design-magic-try-some-tender-loving-care\/shop-of-the-future-workshop-title-slide\/\" data-orig-file=\"https:\/\/vmunleashed.com\/wp-content\/uploads\/2024\/11\/shop-of-the-future-workshop-title-slide.png\" data-orig-size=\"4408,3319\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"shop-of-the-future-workshop-title-slide\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/vmunleashed.com\/wp-content\/uploads\/2024\/11\/shop-of-the-future-workshop-title-slide-398x300.png\" data-large-file=\"https:\/\/vmunleashed.com\/wp-content\/uploads\/2024\/11\/shop-of-the-future-workshop-title-slide-1024x771.png\" src=\"https:\/\/vmunleashed.com\/wp-content\/uploads\/2024\/11\/shop-of-the-future-workshop-title-slide-398x300.png\" alt=\"\" class=\"wp-image-25355\" srcset=\"https:\/\/vmunleashed.com\/wp-content\/uploads\/2024\/11\/shop-of-the-future-workshop-title-slide-398x300.png 398w, https:\/\/vmunleashed.com\/wp-content\/uploads\/2024\/11\/shop-of-the-future-workshop-title-slide-1024x771.png 1024w, https:\/\/vmunleashed.com\/wp-content\/uploads\/2024\/11\/shop-of-the-future-workshop-title-slide-768x578.png 768w, https:\/\/vmunleashed.com\/wp-content\/uploads\/2024\/11\/shop-of-the-future-workshop-title-slide-1536x1157.png 1536w, https:\/\/vmunleashed.com\/wp-content\/uploads\/2024\/11\/shop-of-the-future-workshop-title-slide-2048x1542.png 2048w\" sizes=\"auto, (max-width: 398px) 100vw, 398px\" \/><\/a><\/figure>\n\n\n\n<p><br>I have worked on so many \u2018Shop of the Future\u2019 projects I\u2019ve lost count.<\/p>\n\n\n\n<p><br>What they usually signal is that the business has fallen behind and needs to develop something that is state of the art and best practice.<\/p>\n\n\n\n<p>These are very important projects because they signal momentum and success to employees, customers and shareholders.<\/p>\n\n\n\n<p><br>They are also an amazing opportunity to bring together a cross-functional team to create, develop and deliver this new concept.<\/p>\n\n\n\n<p>From product to marketing, merchandising to operations, IT to compliance, design to shopfitting, everyone has a part to play.<\/p>\n\n\n\n<p><br><em>This is why a \u2018How to develop your \u2018Shop of the Future\u2019 workshop is an essential catalyst for such an important adventure.<\/em><\/p>\n\n\n\n<p><br><em>The key to delivering these bespoke workshops is to research and customise beforehand, and to listen, adapt and personalise during.<\/em><\/p>\n\n\n\n<p><br><em>They are a collaborative effort, with a communal benefit.<\/em><\/p>\n\n\n\n<p><em>Together we can build a pathway and populate it with knowledge &amp; tools.<\/em><\/p>\n\n\n\n<p class=\"has-base-2-color has-text-color has-link-color wp-elements-df58e1d1a4c05c09d8c179416d33490d\"><br><strong><em><a href=\"https:\/\/vmunleashed.com\/the-school-of-retail-learning\/retail-workshops\/\">Find out more about Bespoke Workshops&#8230;<\/a><\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Our favourite discussion from the bespoke workshop: How to develop your \u2018Shop of the Future\u2019 The 10 steps to commercial success Don\u2019t expect customers to love your shops if you don\u2019t love them yourselves. Are your shops dirty and untidy, with broken lightbulbs? You wouldn\u2019t leave your houses like that if guests were coming round. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":25347,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14,739,746,840,858,977,308,307,6,17,93,495,496,23,306,494,305],"tags":[1140,1141,835,458],"class_list":["post-25342","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding-visual-communication","category-customer-experience","category-disruptive-retail","category-meaning-in-the-retail-madness","category-retail","category-shop-of-the-future","category-space-management","category-space-planning","category-store-experience","category-store-layout","category-store-operations","category-store-operations-audits","category-store-operations-compliance","category-visual-merchandising","category-visual-merchandising-operations","category-vm-compliance","category-vm-operations","tag-shopofthefuture","tag-vmunleashed","tag-retailmeaning","tag-workshops"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/vmunleashed.com\/wp-content\/uploads\/2024\/11\/shop-of-the-future-workshop.png","_links":{"self":[{"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/posts\/25342","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/comments?post=25342"}],"version-history":[{"count":17,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/posts\/25342\/revisions"}],"predecessor-version":[{"id":25562,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/posts\/25342\/revisions\/25562"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/media\/25347"}],"wp:attachment":[{"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/media?parent=25342"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/categories?post=25342"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/tags?post=25342"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}