{"id":2052,"date":"2014-10-28T20:06:21","date_gmt":"2014-10-28T20:06:21","guid":{"rendered":"https:\/\/vmunleashed.com\/?p=2052"},"modified":"2024-10-18T10:06:51","modified_gmt":"2024-10-18T09:06:51","slug":"ale-hop-rocks","status":"publish","type":"post","link":"https:\/\/vmunleashed.com\/retailmeaning\/ale-hop-rocks\/","title":{"rendered":"Ale House Rocks: Hip-hopping impulse shopping"},"content":{"rendered":"\n<p><strong>Famous for its half-in half-out life-size plastic cows, catching by surprise the passer-by, herding them helplessly into the green pastures of impulse grazing, the power of Ale-Hop lays in its meticulously constructed category assortment.<\/strong><\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>No hollow gesture, Ale-Hop literally bursts with colour and creativity. Never have so many of so few made such a visual impact as in the explosion of excitement that literally fills every wall with Wow! Each proposition is powerful and bold, proof that underneath the apparent anarchy a slide rule strategy is applied option by option, colour by colour, product enhancement by profit-producing product enhancement.<\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<p>The simplicity of each display, built around a commercially selected core offer, is enhanced and supported by a laser sharp spectrum of colour combining classic best sellers, basic designs and just enough of a sprinkling of eye-catching candy to satisfy the taste for temptation, without running the risk of overload.<\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<p>The store is neutral, the furniture anonymous, allowing the product itself to do the talking, filling every meticulous metre of space from a myriad of Perspex boxes or a multitude of metal pins. However fun and frivolity are never far away, from the appearance of the afore-mentioned heffer, to the supersize slippers, novelty sunglasses, saucy sunware and the omni-present if decidedly seedy selection of sex toys.<\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<p>Visit the Ale-Hop and let yourself be intoxicated.<\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<p><b>How well do you combine commercialism and creativity?<\/b><\/p>\n\n\n\n<p><b>Is your assortment structure planning in need of a slide-rule overhaul ?<\/b><\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Famous for its half-in half-out life-size plastic cows, catching by surprise the passer-by, herding them helplessly into the green pastures of impulse grazing, the power of Ale-Hop lays in its meticulously constructed category assortment. &nbsp; No hollow gesture, Ale-Hop literally bursts with colour and creativity. Never have so many of so few made such a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":23908,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[13,31,131,27,17,132],"tags":[273],"class_list":["post-2052","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-assortment-structure-planning","category-fashion-accessories","category-impulse-retailing","category-internationalisation","category-store-layout","category-value-retailing","tag-ale-hop"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/vmunleashed.com\/wp-content\/uploads\/2014\/10\/ale-house-rocks.png","_links":{"self":[{"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/posts\/2052","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/comments?post=2052"}],"version-history":[{"count":4,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/posts\/2052\/revisions"}],"predecessor-version":[{"id":23909,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/posts\/2052\/revisions\/23909"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/media\/23908"}],"wp:attachment":[{"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/media?parent=2052"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/categories?post=2052"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vmunleashed.com\/retailmeaning\/wp-json\/wp\/v2\/tags?post=2052"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}